Featured

The 5 Key Personality Traits of a Successful Leader by Carl Brown

The 5 Key Personality Traits of a Successful Leader by Carl Brown

There have been thousands of books written about leadership, and what makes a leader.  Some say leaders are born, not made.  Others would argue that leadership is a skill that can be developed.  Leadership requires so many characteristics, as well as a commitment to continued growth; but what are the characteristics that make a great…

Giving Referrals Is A Good Thing

Giving Referrals Is A Good Thing

By Dr. Sinclair N. Grey III How do you feel when someone gives you a referral? If you’re like me, you’re overjoyed because it saves you money on marketing and advertising. As the saying goes, ‘word of mouth is the best marketing tool.’ Getting a referral helps to ease the sales process because you’re coming…

10 Ways Small Business Marketers Can Crush Big Competitors

10 Ways Small Business Marketers Can Crush Big Competitors

So how can you do it? How can you, the little guy, see wins in the search engines, in your lead flow, and in your revenue stream when faced with these giant competitors? With dedication to consistently following these 10 tips, you’ll come out on top with the kinds of big industry wins that you…

6 Time-Saving Tools to Streamline Your Business Operations

6 Time-Saving Tools to Streamline Your Business Operations

Whether you’re a solo entrepreneur (solopreneur) or you have a full team, running your own business can sometimes seem like a never-ending cycle of documents, tasks and communications. Thankfully, there are tools available for almost anything you can imagine — and business operations are not an exception. Here are seven simple and proven tools that…

Don’t Sell Yourself Short: 3 Common Invoicing Mistakes

Don’t Sell Yourself Short: 3 Common Invoicing Mistakes

If you’re making these common invoicing mistakes, you can correct them quickly. A business is nothing without income. That might go without saying — but many business owners spend so much time focused on finding new opportunities and doing daily tasks that they lose sight of the most important parts of generating income: the invoicing….

5 ways technology can help your small business grow

5 ways technology can help your small business grow

Many people assume that only big, international companies can gain something from new technologies. But in reality, even a small business can find the right solution to grow and expand into new markets. It could even be easier than you might think. After all, most of us use the internet all the time in our…

Let’s Talk About Marketing To Women

Let’s Talk About Marketing To Women

Beyonce once asked, “who runs the world?” And answered with, “Girls!” Given that women influence over 83% of all consumer spending in the United States, we wouldn’t say she’s wrong. So let’s kick off Women’s History Month by opening up a dialogue about connecting with and marketing to women. The conversation has come a long…

Grow your business by teaming up with a high-profile talent or local celebrity

Grow your business by teaming up with a high-profile talent or local celebrity

Joining forces with a celebrity or other high-profile individual to help promote products or services is an attractive choice for small business owners looking to break into new markets or dig deeper into their existing niches. Celebrity is, in fact, a very powerful currency. Being famous for fame’s sake has value in today’s society. Even…

Business Incubators Can Offer Turnaround Solutions for Struggling Start-Ups

Business Incubators Can Offer Turnaround Solutions for Struggling Start-Ups

Many business start-ups know how to do the work, but face trouble because they lack the skills necessary for operating a successful business and managing its costs. By taking advantage of local business incubators, entrepreneurs can benefit from professional mentors who provide management guidance, technical assistance, and professional consulting to help young companies in trouble….

Beat Back Business Owner Burnout

Beat Back Business Owner Burnout

It’s almost inevitable to suffer from burnout if you’re a business owner and living in our hectic 24-7 culture. However, even with a super-busy schedule, you can bypass burnout and keep joy and energy in your life. Most business owners (and people in general) are ripe for burnout when they have difficulty seeing beyond their…